History
History
The roots of the defu brand lie with Demeter-Felderzeugnisse GmbH – an association of organic farmers who have been doing pioneering work in the field of organic agriculture for decades. The high-quality standards in the production of organic food led to the conviction that pets also deserve food produced according to the same responsible principles. Today, defu embodies uncompromising organic pet food of the highest standard. This means: Simply good for your pet – natural, environmentally conscious, and resource-friendly.
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Organic from Conviction – defu's Values
Organic from Conviction – defu's Values
defu embodies uncompromising organic pet food. The brand combines organic farming, animal-friendly husbandry, and transparency in a well-conceived overall concept. defu's quality standard aims for the highest standards and a responsible, sustainable use of natural resources. The well-being of the animals and the protection of our planet are at the core.
This is what defu stands for:
- Organic ingredients from organic farming
- Transparent origin and the most open declaration possible
- Species-appropriate animal husbandry
- Free from artificial flavors and preservatives, and without added sugar
- Sustainability as a principle in all processes
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